Fashions Finest, launches online store ahead of London Fashion Week with their main website also being in receipt of a redesign.
Born and raised in Dublin, Naoise Jo graduated from Griffith College Dublin in 2018 with a 1st class hons degree in fashion design. Since graduating, Naoise has interned for Primark and Irish brand Avoca and has been featured in Vulkan magazine, The Irish Independent and Alinéa magazine. Where heritage meets the future, the brand draws inspiration from the designers own personal family history mixing her Irish and English roots with modern influences. With a strong focus on print and colour, Naoise Jo delivers a modern, eclectic, day to night collection for the contemporary woman.
Clothing is designed and produced in Ireland by Naoise Jo and her small team. The brand prides itself on using traditional Irish craftsmanship and materials. The brand is stocked in Marion Cuddy Irish Design Emporium in Dublin.
For her SS20 collection, Naoise Jo has explored her own heritage, mixing the industrial mining clothing of her grandfather in Manchester with the celtic motifs from her Irish roots. She has drawn inspiration from gemstones and minerals and the Pit Brow lasses, strong, female miners from the Victorian Era. The result is an eclectic mix suitable for the modern woman who desires to be more than one thing and most of all confident.
The young and up-and-coming womenswear brand ‘SANDER BOS’ was founded by designer Sander Bos. Innovation and creativity have been the building blocks of the brand. The vision and goal of the brand is to challenge the borders of fashion and the way we see clothing. To use clothing as a language we all speak and understand. The label features womenswear which features couture and street wear. The independent label always has a close connection to art, this still is the goal to create with the brand.
Ujjwala Bhadu is an artist and fashion designer born and raised in Jodhpur, India. Her interest in design stems from her love for colour, textures and tactility. Her childhood was surrounded by the colorful local textiles of her hometown. Her constant muse, her mother, instilled in her a deep appreciation for the local crafts of her people. Her design principles value the craft of creating by hand and working with touch-encouraging materials. Her approach to design has also been shaped by her move to Parsons in New York City. Studying the principles of modernism and finding a connection between home and here through design has been a very enriching experience for her work.
As a recent graduate of Parsons the New School for Design, in the Fashion Design program, Ujjwala Bhadu has not only acquired the work ethos of New York City but more importantly the critical thinking skills that help her push her ideas across design disciplines. Her projects have always contained elements of her indian heritage, all of which led to her final collection that represented a balance between personal and acquired cultures. Internships at Theory, Oscar de la Renta and Bibhu Mohapatra consolidated her collaborative and teamwork skills. During her final year at Parsons, Ujjwala was nominated for multiple competitions like Hugo Boss Scholarship and CFDA Fashion Future Showcase.
The Mena Odi Collections is a womenswear brand established by London born designer, Jessica Odoi, in 2016.
Jessica studied in Kent Institute of Art and Design (K.I.A.D) and Creapole school of design in Paris. She successfully graduated from K.I.A.D and although Jessica specialised in womenswear, she produced a Mr Men inspired menswear final collection which featured in London's Graduate Fashion Week. Continuing from that success, Jessica showcased further menswear collections. Twice at London's Alternative Fashion week and the BME's Fashion show, an innovative fashion event held at Edgware Road's Cockpit Theatre, where her Baroque inspired collection received high commendation.
In 2016, Jessica reverted to her specialism in women's clothing and decided to launch 'The Mena Odoi Collections.' Her new label believes in providing a ‘feel good, look good’ style to all women comprises of classic, stylish, sophisticated and sensual designs. The choice of colour and love of unique textured fabric determines and dictates the direction of this brand. Jessica believes it is a significant part to the design process and contributes to her inspiration. Both recent collections explore the use of colour and texture but maintains its signature look, the classic silhouette.
The fashion world is undeniably biased and monopolised by the bigger brands and whenever you need a new pair of jeans or shoes, it’s easy to just pop into your nearest Topshop or H&M.