No Ordinary brand salon products have been developed by the Leicester-based hair guru, Gavin Taylor, along with an experienced team, who worked together to create the product at the stylist’s award-winning salon in Rothley.

No Ordinary products all contain ethically-sourced ingredients which work in harmony with the hair and scalp for a naturally healthy, flawlessly smooth, professional finish. The brand ideals focus on being cruelty free, quality, and sustainable.

“From the very beginning of my career, I’ve always tried to combine my styling experience with my strong belief in kindness…to the planet,” says Gavin Taylor, Owner of Gavin Taylor Hair and Founder of No Ordinary. “While there are a number of environmentally-friendly cosmetics out there, we found that many fail to deliver the results that customers are really looking for, which is exactly why we developed No Ordinary. Our mission is to provide salon-quality products designed by hair care professionals to keep hair looking great while also helping to spread the message to live a life less ordinary and help future generations build a better tomorrow.”

All ingredients in the No Ordinary product collection are sourced from small producers and farming cooperatives in the UK. Each soothing elixir is also biodegradable, vegan, cruelty-free, 99% natural and 76% organic. The bottles themselves are also cleverly designed, made from premium grade plastic that can be refilled, reused and kept in circulation to minimise the amount of waste sent to landfill.

No Ordinary is already making quite a name for itself, having been crowned winner of the 2019 Eluxe Magazine Natural Hair Care Award. It has also been nominated in two categories at the Natural Health International Beauty Awards.

Three ranges of No Ordinary shampoos and conditioners are available to buy online now, as well as a hand wash lotion for all skin types. These No Ordinary products are currently available to buy online, and in-store at a number of salons in the East Midlands.